Portfolio Project
Talon's Reach
Creating a cohesive brand experience that helps a nonprofit connect with supporters through a modern website, fundraising materials, and mission-driven visual communications supporting Special Operations veterans.
My role
Partnered with Talons Reach Foundation to develop a cohesive visual identity through website design, brand guidelines, and fundraising collateral. Designed a responsive website alongside sponsorship packets and promotional materials that strengthened the organization's mission and donor outreach.
Project focus
Designed a cohesive brand experience that unified the foundation's website, visual identity, and fundraising materials while communicating its mission with clarity, credibility, and emotional impact.
Tools and skills used
Website Design
Branding
Responsive Design
Print Design
The Work
Takeaways
This project reinforced the importance of creating consistent, mission-driven design across both digital and print experiences. By balancing storytelling, usability, and visual consistency, I helped build a brand that supports meaningful engagement with donors, partners, and the community.