Mountain Soul Contracting

Mountain Soul Contracting is a custom contracting company based in Bozeman, Montana. I partnered with Galen to create a brand that reflected the craftsmanship and pride behind his work, blending hand-drawn illustrations with a modern identity inspired by Montana's landscapes and cabin culture.

My role

I developed the logo and visual identity, illustrated custom brand elements, and designed a collection of marketing materials including business cards, flyers, apparel, patches, and stickers. Each piece was created to feel cohesive while giving the brand plenty of personality.

Project focus

Rather than relying on a typical construction aesthetic, we wanted the brand to tell a story. Hand-drawn illustrations, outdoor-inspired graphics, and a thoughtful color palette created an identity that felt authentic to both Galen and the craftsmanship he brings to every project.

Tools and skills used

Custom Illustration

Merch Design

Buisness Card and Pamphlet Design

The Work

Takeaways

This project was a reminder that branding can be just as handcrafted as the work it represents. By creating an expandable visual system, from custom illustrations and icons to apparel and print materials. We built a brand that feels distinctive, memorable, and flexible enough to grow across everything from business cards to job site patches.